1. Objective
Purpose:
To define the target audience for an advertising campaign.
To guide the development of personalized and effective advertising strategies.
2. Demographic Information
Basic Characteristics:
Age: Specify age ranges or exact age groups of the target audience.
Gender: Identify gender distribution or specific gender focus.
Location: Geographic location including city, state, country, or region.
Income Level: Define income brackets or economic status.
Education Level: Detail the educational background (e.g., high school, college, postgraduate).
